Does your company have a mission statement?
How To Market Your Business Online.
Now that we know our customers after a Market Research
Craft a clear expression of what the business is passionate about - that's the "mission statement".
We all know the Nike tagline: Just Do It. But do you know their mission statement?
Nike’s mission is: “To bring inspiration and innovation to every athlete in the world“.
And everything they do from the logo to the tagline, voice, message and personality reflect this statement.
Whats your Mission statement (life or work)?